August 20th, 2020 | 49 mins 58 secs
before and after photos, body dysmorphic disorder, copyright, facial plastic surgeon, fake followers, instagram, lanham act, photo theft, price transparency, realself, realself university, william portuese
Seattle facial plastic surgeon William Portuese, MD and RealSelf CEO Tom Seery reflect on 13 years of collaboration from Dr. Portuese’s unique perspective as the first surgeon to answer a question on RealSelf, what he’s learned by answering over 30k consumer questions on RealSelf and why he’s still doing it today. On this episode, you’ll also hear why Dr. Portuese thinks BDD is the largest single challenge of his practice, why he openly posts his prices online, how he’s handled multiple thefts of his before and after photos by other surgeons, and more.
January 9th, 2020 | 51 mins 34 secs
brad hubbard, instagram, jonathan kaplan, online booking, patient reviews, price transparency, realself, realself university, tom seery, yelp
Price transparency expert Dr. Jonathan Kaplan talks with RealSelf CEO Tom Seery about the one piece of information that doubles likelihood to schedule surgery, the (often ridiculous) reasons aesthetic surgeons reject price transparency, and how he’s booking patients straight onto the schedule via Instagram DM without ever picking up a phone.