Jonathan Kaplan, MD and Tom Seery

January 9th, 2020  |  51 mins 34 secs

brad hubbard, instagram, jonathan kaplan, online booking, patient reviews, price transparency, realself, realself university, tom seery, yelp

Price transparency expert Dr. Jonathan Kaplan talks with RealSelf CEO Tom Seery about the one piece of information that doubles likelihood to schedule surgery, the (often ridiculous) reasons aesthetic surgeons reject price transparency, and how he’s booking patients straight onto the schedule via Instagram DM without ever picking up a phone.